THE PARADIGM OF KNOWLEDGE, KNOW-HOW, SOCIAL INTELLIGENCE FOR WORK ACHIEVEMENT

This research aims to study the importance of variables: Knowledge, Know-How and Social Intelligence with Work Achievement. The researcher applied quantitative method, collecting data from 400 entrepreneurs. results show that had a relationship Achievement at high level these three variables were also able predict 82.7%. entrepreneur should adopt procedure learning management in order utilize knowledge gained experience practitioners increase activities on know-how enhance personnels skills ability apply various including practice soft skills, especially social intelligence which helps personnel have positive attitude toward themself others. If this can be done continuously, it will create sustainable work achievement.